Thursday, September 9, 2010

Shiseido Gives Back to Cosmetic Executive Women Foundation’s Cancer and Careers Program

You know me and good causes! I got word of this one and couldn't wait to share it with you.

In honor of Breast Cancer Awareness Month, Shiseido will donate $5 for every Luminizing Lip Gloss in Pop Life (PK406) sold in the month of October. Look how pretty it is! For the fourth consecutive year, Shiseido Cosmetics America is partnering with Cosmetic Executive Women to support their philanthropic arm Cancer and Careers (CEW) during Breast Cancer Awareness Month. Cancer and Careers is a non-profit organization dedicated to supporting working women living with cancer. They empower and educate women with cancer by providing expert advice, interactive tools, and educational events. You can find out more about them at their Web site.

Also, in honor of the partnership, all Shiseido makeup counters will feature an exclusive look created by Dick Page, Artistic Director for Shiseido Makeup (and genius in my eyes). The "In the Pink" look illustrated in the face chart above features the Luminizing Lip Gloss in Pop Life and pairs the bold-pink lip with a soft-pink eye shadow. By visiting a Shiseido counter, makeup lovers can learn how to create the special "In the Pink" look and make it work for them. I love the pink lip, and I'll give them a chance to convince me that they can make the pink shadow work for me!

Luminizing Lip Gloss in Pop Life retails for $22.00 and is available online and at select Macy’s, Bloomingdale's, Nordstrom, and Dillard’s locations. We need to shop for the cause!

Photo courtesy of Shiseido


MarciaF (Beauty Info Zone) said...

This looks beautiful and I'm glad they are helping others with this. This is the first product I've read about that has to do with BCA and it looks like a winner.

Charlestongirl said...

This is only the first, I'm sure. Bobbi Brown has a gorgeous Shimmer Brick coming for October. It's also pretty in pink.