Wednesday, May 26, 2010

Frugal Find & Best Drugstore Beauty: Wet n Wild COLOR ICON Eyeshadow Palette

Last week, I saw the display at CVS - new eye shadows from Wet n Wild! I was intrigued with COLOR ICON ($4.99), so I purchased one. Each palette has six shadows, three matte and three shimmering color-coordinated colors.

The shade families? Pride, Lust, Vanity, and Greed - all with sinful connotations! I purchased Vanity, the palette with the neutral shades. The others, none of which appealed to me, have combinations of blue/green (seen above), pink/gray, and lavender/gray shades. I think I got the one that's most wearable by all. Vanity has nude, gold, copper, and brown shades.

This new palette was a happy frugal find and also qualifies as a BTiB Best Drugstore Beauty winner. You get six shadows that perform perfectly and look great for only $4.99. While I prefer the shimmering side, I know others will prefer the matte side. I have worn shimmering shades on a few days, all matte once - and everything in between.

What struck me most about my new Wet n Wild palette is how long-lasting the shadows are. I apply them early in the morning, and they haven't dulled, flaked, or lost a bit of their luster 12 hours later. That gets an A+ in my book!

You can find these new Wet n Wild palettes at CVS. I know that you can find Wet n Wild makeup all over the country, so go to the locator at the Web site to find a retailer near you.

Photo courtesy of Wet n Wild


Unknown said...

gorgeous! i still own the older style Sand Castle palette and it is my favorite eye makeup. For only 5 bucks- unbeatable!

Charlestongirl said...

Hi Anna,

These eye shadows are an unbelievable value and hold their own against much more expensive brands. I feel that way about most of the Wet n Wild makeup I buy.