Dick Page for Shiseido at New York Fashion Week

Dick Page, Shiseido Artistic Director, showed us the way into spring at New York Fashion Week. As I studied his beautiful looks, created for two shows, I was reminded of the phrase, "Spring forward, fall back." We haven't even turned our clocks back for fall, and I'm writing about spring beauty! Then the old Girl Scout slogan "Be Prepared" came to me, so here we go!

Dick Page created the look at left for the September 11 United Bamboo Collection. Inspired by the collection, he wanted a face that looked natural and real. Dick applied a wash of the new Shiseido Makeup Perfect Refining Foundation (launching February 2011) on freshly moisturized skin to even the skin tone and to cover up redness or blemishes.

Next, he applied a light dusting of Shiseido Makeup Translucent Loose Powder to the forehead, along the nose, and under the eyes.

He wanted to create eyes that were "sharp, but not too dramatic.” Using the small Shiseido Eyeliner Brush, Dick mixed a touch of the Shiseido Benefiance Full Correction Lip Treatment and the darkest shade from the Shiseido Makeup Luminizing Satin Eye Color Trio in Snow Shadow (GY901) - the one I want and still haven't purchased! He applied the color along the upper and lower lash lines and around the inner eye, close to the lash line with no gaps.


Then, Page used a clean fluffier eye shadow brush to blend another touch of the Shiseido Benefiance Full Correction Lip Treatment onto the eyelid to help melt the color on the eyes. He used the fluff brush to blend and diffuse the color.

Page wanted a neutral, glowing lip, so to neutralize the natural lip-tone, he patted the new Shiseido Makeup Shimmering Rouge Lipstick in Alabaster (BE702) (launching February 2011) on the lips with his finger.

The photo and look sheet above show how soft and natural the United Bamboo look was. Just right for most of us!

Page created two different looks for the Band of Outsiders Show on September 11: “Girl, Girl” and “Boy, Girl.” The looks were inspired by the unique variety of scenery at the presentation as well as the distinctly different groups of fashion featured in the presentation.

For the Boy, Girl face at left, he wanted to start with clean, glowing skin, so he left the skin clean and applied just a touch of Shiseido Makeup Natural Finish Cream Concealer to cover up any model redness or blemishes.

On the eyes, he aimed for “scrubby and imperfect.” Page applied Shiseido Makeup Automatic Fine Eyeliner in Black (BK901) all around the eye and focused on lining right into the upper and lower lash lines and into the eye socket. Then, he sketched a scrubby line of Shiseido Makeup Smoothing Eyeliner Pencil in Black (BK901) into the outer corner of the lower lashes. Then, like a great artist unconstrained by the intended use of a product, he applied a touch of the Shiseido Benefiance Full Correction Lip Treatment on top of the liner; this allowed the color to melt. He finished the eyes by applying a coat of Shiseido Makeup Perfect Mascara Defining Volume in Black (BK901) on the lashes.

The more dramatic eyes called for simple, moist lips. To give the lips a light sheen, Page applied Shiseido Benefiance Full Correction Lip Treatment with his finger.




For the Girl, Girl look at right, Paige also wanted clean, glowing skin. Looks to me like clean and glowing will be a spring trend! Page again left the skin clean and applied just a touch of Shiseido Makeup Natural Finish Cream Concealer to cover up redness or blemishes. Next, using a damp base sponge, he applied Shiseido Makeup Shimmering Rouge Lipstick in Golden Dragon (RD601) (launching February 2011) on the apples of the cheeks, under the eye area, along the temples and bridge of the nose. Again unconstrained by convention, he used a lip product as a blusher.

He achieved the dewy and natural eyes by applying Shiseido Benefiance Full Correction Lip Treatment on the eyelids. That was it!

He finished the fresh and simple look by giving the model's lips a subtle trace of color, applying Shiseido Shimmering Rouge Lipstick in Lounge (RD709) (launching February 2011) with his finger.

By using some existing products, along with new ones, Page created three pretty looks, and all will be easy for us to replicate. I have photos of some of the new makeup products, and I will show them to you this week. Shiseido has introduced one hit collection after another under Dick Page's artistic direction. I think you will like what you see!

Photos courtesy of Shiseido