Friday, December 4, 2009

New Vichy Product Alert - Coming Soon

Vichy is finally dipping its toes into the Retinol product pool. There are two new products in the LIFTACTIV RETINOL HA line: LIFTACTIV RETINOL HA Day Cream Total Anti-Wrinkle Daily Renovating Care - SPF 18 (the day cream shown here) and an eye cream.

Both LIFTACTIV RETINOL HA products will attack three types of wrinkles: "permanent" or expression wrinkles, reversible wrinkles caused by dehydration, and wrinkles that are "programmed" to appear.

The new products are targeted at women from 30 to 40 years old who are showing the first signs of aging, with wrinkles starting to appear around the eyes, forehead, or mouth area, as well as skin irregularities. Vichy UK advertises that LIFTACTIV RETINOL HA produces immediate, visible results.

The ingredients include Retinol-A (retinol boosted with adenosine) and hyaluronic acid. The Retinol is for wrinkling, and the hyaluronic acid will hydrate the skin. I will have to rely on a stand-in tester to find out how well the products work since my skin will not tolerate Retinol in any form.

The packaging is unique. It seems that the nozzle is sprung on a bearing, so if you press the tip against your hand, it auto-dispenses - a smart way to keep the product fresh at all times and protect it from air and light. That’s very important for a cream that contains active ingredients.

You can read about the new products at Vichy's UK Web site. We should expect to see the new Vichy LIFTACTIV RETINOL HA products in the US in January. CVS Healthy Skincare Stores will carry them.

Photo courtesy of Vichy


Miss Brahms said...

WOW!!! I can't wait for this product - and the best part about it is that it will be available at your local CVS! That means that you will be able to use your coupons and take advantage of Extra Bucks offers when you purchase it!
Not only that - Vichy is one of those fantastic skin care companies that provides ample samples for the customer to try the product before they make a purchase. Be sure to ask your CVS Beauty Advisor for a sample of this new product when it becomes available in January of 2010!

Charlestongirl said...

Hey, Pro - thanks!

There are some BTiB readers for whom this product may be the cat's meow. They have combo skin and are worried about wrinkles. I have suggested that they try a Retinol product they can buy at the drugstore.