The company has challenged people to write a story or post a video describing what they would do with the prize money. The most compelling story, to be determined by public vote, will be announced by Jan. 1. The company encourages contestants to post before and after photos of their lashes, but no purchase is required.
Go to Lash Allure MD for the contest rules. Who couldn't use an extra $100,000?
Now, for the product...
Priced at $49.50 for 3.5 ml., Lash Allure MD is said to grow longer, darker, and thicker lashes for most people within two weeks. Unlike Latisse, a prescription medication the company sees as the product’s chief competitor, Lash Allure MD contains no prostaglandins that can discolor the iris and skin. I'm really intrigued by this one!
Here's what the company has to say about Lash Allure MD.
Ninety-two percent of women reported thicker, darker, longer lashes after six weeks of use and reported noticeable results after two weeks. Contains patent-pending Pentapeptide Growth Complex to enhance lash and brow growth without irritation. Contains proprietary HFH (Hair Follicular Habitat) technology to provide the optimal environment for accelerated hair growth when combined with the powerful Pentapeptide Growth Complex. Physician formulated and extensively tested for performance and safety. Twice the lashes in half the time. Expect to see a change after two weeks and dramatic results after six weeks. Results will continue to enhance beyond the six-week mark. Clinically proven to give the appearance of thicker, darker, longer lashes without the use of prostaglandins, which have been shown to cause skin darkening and eye discoloration in some consumers.Lash Allure MD is launching this month at Dillard’s Department Stores and Nordstrom and through the company's own Web site. I may have to test this!
Photo courtesy of Lash Allure