Tuesday, March 5, 2013
The campaign will raise funds through the sale of a limited-edition Pretty Powerful Pot Rouge (shown above, $25) and via GlobalGiving. This shade was designed to work with all skin tones. The double-duty cream formula blends easily for a soft, stained finish, while the mirrored flip-top compact allows for on-the-spot application.
In the United States, every penny of the proceeds from the sales of the Pretty Powerful Pot Rouge will go to Dress for Success, which Bobbi has supported for years. In Bobbi's words, "Makeup along cannot even the playing field for women and girls across the world, but I believe that together, those who create, apply, buy, and wear makeup can."
Bobbi has put together a video introducing the campaign. You can see the video on YouTube. As she said, "Let's rock this one!"
Isn't it amazing that you can treat yourself to this gorgeous pot rouge and contribute at the same time? Even better, you can donate directly at the Global Giving site. Just go to Bobbi Brown's Web site to purchase the Pretty Powerful Pot Rouge. From today (actually March 1) through September 1, 100% of the proceeds of the sale of this special-edition, multitasking lip and cheek color will go to Dress for Success. How can you resist?
Photo courtesy of Bobbi Brown