Late last week, Le Métier de Beauté was introduced back into the international marketplace exclusively with e-tail partner Zuneta. The Northern Lights Spring Collection sold out within the first 90 minutes of availability and, within 24 hours, sold through 13 additional lines, with eye shadows and foundations leading the selling. Can you believe that? Ninety minutes?
Le Métier de Beauté and Zuneta are thrilled with the reception. Zuneta has already re-ordered (approximately 6-8 weeks ahead of the plan). Holy moly!
To launch the brand, the Zuneta creative team produced a stylized "how to" video with Mikey Castillo, Le Métier de Beauté's Director of Color and the very talented Kayla as his muse and model. Just go to this Zuneta link to check it out.
Le Métier de Beauté fans around the world can breathe easy now. Incidentally, I can stop sending Kaleidoscopes to my buddies in England. Le Métier de Beauté and Zuneta rock!
Photo courtesy of Zuneta
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10 comments:
Yay to Zuneta for making lots of exclusive beauty brands available to international customers! :-) And their customer service is top notch! I have been their loyal customer since discovering them a year or two ago;-)
This is one brand I am dying to try out. The beauty look book has me obsessing over their shadows.
Great news for my European friends. I found it personally newsworthy too, for the video alone: it's mesmerizingly beautiful.
Uncannily enough, Rouge Bunny Rouge just became available stateside at Beautyhabit! Isn't that a lovely bit of symmetry?
I agree with Leigh, we've traded Rouge Bunny Rouge for Le Metier de Beaute and everyone can now enjoy both!
Sadly though, it is so so expensive in the UK!
Hi Shelnmum,
Yep, Zuneta's customer service is so good it's amazing!
Beauty and the Scientist,
Their eye shadows are a must-have.
Hi Leigh,
I had already written the RBR feature. It was scheduled to publish right after I went to bed last night. Don't know what Blogger did (or didn't) do to mess that up. :)
I'm thrilled about Beautyhabit!
Hi Evelyn,
Isn't the timing of the "trade" interesting?
Hi Imperfectionist,
I'll have to look. Is it just a currency exchange issue?
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